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Home arrow Latest News arrow Menperin: Natural Color Batik Can Increase Market Opportunity For National Batik Industry


				
			
			
Menperin: Natural Color Batik Can Increase Market Opportunity For National Batik Industry PDF Print E-mail
Written by Maizer   
Wednesday, 12 July 2017

Minister of Industry, Airlangga Hartarto said that amid increasingly competitive and dynamic global competition, consumers' preferences for environmentally friendly products continue to increase.

 

Various innovations continue to be done by the national batik craftsmen one of them is the development of natural dyes, thus eliminating the impression of monotonous.

 

"Batik natural color is present to answer the current challenges, and is believed to be able to increase market opportunities for the national batik industry," said Airlangga Hartarta while attending the event 'National Batik Title 2017' at JCC, Jakarta (7/6/2017).

 

Airlangga appealed to all craftsmen and entrepreneurs of batik to continue to explore the potential of natural dyes that we have, so as to enrich the variety of Indonesian natural color batik.

 

On the other hand, Menperin continued, the problems faced in the development of natural color batik is the resistance of washing and rubbing, so the color fades faster compared with batik dyed with synthetic dyes.

 

Another problem is the limited number of industries making natural dyes. "Staining techniques that require a longer time to cause the craftsmen are still many are reluctant to produce batik natural colors," he said.

 

"Therefore, efforts should be made to improve the quality and develop natural color batik," he concluded.

 

 

 

Menperin: Batik Warna Alam Dapat Tingkatkan Peluang Pasar Bagi Industri Batik Nasional

 

 

Menteri Perindustrian, Airlangga Hartarto mengatakan, di tengah persaingan global yang semakin kompetitif dan dinamis, preferensi konsumen terhadap produk ramah lingkungan terus meningkat.

 

Berbagai inovasi terus dilakukan oleh para pengrajin batik nasional salah satunya adalah pengembangan zat warna alam, sehingga menghilangkan kesan monoton.

 

"Batik warna alam hadir untuk menjawab tantangan saat ini, dan diyakini dapat meningkatkan peluang pasar yang cukup besar bagi industri batik nasional," ungkap Airlangga Hartarta saat menghadiri acara 'Gelar Batik Nasional 2017' di JCC, Jakarta (7/6/2017).

 

Airlangga menghimbau kepada seluruh pengrajin dan pelaku usaha batik untuk terus mengeksplorasi potensi zat warna alam yang kita miliki, sehingga dapat memperkaya ragam batik warna alam Indonesia.

 

Disisi lain, lanjut Menperin, permasalahan yang dihadapi dalam pengembangan batik warna alam adalah ketahanan cuci dan gosoknya, sehingga warnanya lebih cepat pudar dibandingkan dengan batik yang dicelup dengan zat warna sintetis.

 

Permasalahan lainnya adalah masih terbatasnya jumlah industri pembuatan zat warna alam. "Teknik pewarnaan yang memerlukan waktu lebih panjang menyebabkan para perajin masih banyak yang enggan untuk memperoduksi batik warna alam," ucapnya.

 

"Oleh sebab itu, perlu dilakukan upaya-upaya untuk meningkatkan kualitas dan mengembangkan batik warna alam," pungkasnya.

 
		
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