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Home arrow Latest News arrow The Sarong Textile Industry Is Expected To Break New Lifestyle


				
			
			
The Sarong Textile Industry Is Expected To Break New Lifestyle PDF Print E-mail
Written by Maizer   
Friday, 01 March 2019

The government through the Ministry of Industry  encourages small and medium industries (IKM) from various regions to utilize sarongs to be more fashionable. To facilitate this, the government held a New Lifestyle sarong festival.

 

Gati explained, sarong as a new lifestyle is a concept of making sarongs as a fashion that is not only used for worship. However, according to him, sarongs can be used for daily activities both in formal and informal events by men and women with a burden of style.

 

Therefore, Gati explained, the government cooperates with designers to make a tutorial on how to use sarongs with various styles that can be seen on the Youtube page and social media of the Directorate General of IKMA. "In addition to the sarong exhibition from various regions, we also present an animated video for making traditional sarongs and tutorials for using sarongs with new styles," he said.

 

The Glove Festival 2019 event, Gati said, at the same time became an arena for educating the public about the process of making sarongs from yarn to finished products. Not only that, the community is also educated in the procedures for its use in various styles.

 

In the festival, a variety of typical sarongs from the areas exhibited include sarongs from Donggala, Lampung, Sragen, Sumbawa, Bali, Ende, and Silungkang. As is known, the sarong has been used by Indonesian people for generations since colonial times so that it has become one of the national identities.

 

Industri Tekstil Sarung Diharapkan Dobrak New Lifestyle

 

 

 

Pemerintah melalui Kementerian Perindustrian (Kemenperin) mendorong pelaku industri kecil dan menengah (IKM) dari berbagai daerah untuk memanfaatkan sarung menjadi lebih fashionable. Untuk memfasilitasi itu, pemerintah menggelar festival sarung berkonsep New Lifestyle.

 

Gati menjelaskan, sarung sebagai new lifestyle merupakan sebuah konsep menjadikan sarung sebagai fashion yang tidak hanya digunakan untuk ibadah. Akan tetapi, menurutnya, sarung dapat digunakan untuk kegiatan sehari-hari baik di dalam acara formal maupun informal oleh kalangan laki-laki maupun perempuan dengan gaya bebatan.

 

Oleh karena itu, dia menjelaskan, pemerintah menggandeng para desainer untuk membuat tutorial cara penggunaan sarung dengan beragam style yang dapat dilihat di laman Youtube dan media sosial Direktorat Jenderal IKMA. “Selain ada pameran sarung dari berbagai daerah, kami juga menampilkan video animasi pembuatan sarung tradisional dan tutorial penggunaan sarung dengan style baru,” katanya.

 

Acara Sarung Festival 2019, Gati mengatakan, sekaligus menjadi ajang edukasi kepada masyarakat tentang proses pembuatan sarung dari mulai benang hingga produk jadi. Tak hanya itu, masyarakat juga diedukasi dalam tata cara penggunaannya dalam beragam gaya.

 

 

Dalam festival tersebut, beragam sarung khas dari daerah-daerah dipamerkan antara lain sarung dari Donggala, Lampung, Sragen, Sumbawa, Bali, Ende, dan Silungkang. Seperti diketahui, sarung telah digunakan oleh masyarakat Indonesia turun-temurun sejak zaman kolonial sehingga menjadi salah satu identitas bangsa.

 

 

 
		
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