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Home arrow Latest News arrow Online Business Training for Home Textile Industry Must Be Enhanced


				
			
			
Online Business Training for Home Textile Industry Must Be Enhanced PDF Print E-mail
Written by Maizer   
Tuesday, 19 March 2019

Small industries are considered to be one of the pillars of a region's progress. They need to be equipped to be able to capture national and international shares

 

Chairman of the Indonesian Textile Association, Ade Sudrajat, said that training to local industries was very important. The goal is that local industry players can expand market share and gain maximum benefit.

 

In fact, there is one village named after the hijab village because there is a special hijab.

 

"This potential is quite strong, but their market segment is indeed in the lower middle class. Of course, it means that raw materials are very competitive which is cheap," Ade said

 

 

Ade also has a strategy to increase the local industry up to the upper middle. One of them is fostering local industry players in terms of design, making good and correct patterns and how to sew them.

 

"How is the upper market access connected to the online market. With online income, it is much higher than now. But they also have to be equipped with knowledge about cellphones that function as their IT. How to enter online, how to offer, how to pay and so on, "he said.

 

He continued, this was certainly new knowledge for them. It is indeed not a rather complicated but complex knowledge because sometimes they have the concept of profit and loss to feel.

 

"So it's unusual with concepts fortunately accumulated in time brackets for example 6 months or once a year because of limited capital and so on. Those who need touch are comprehensive training from a to z on how to upgrade themselves," he said.

 

 

Pelatihan Bisnis Online untuk Industri Kecil Seperti Tekstil Rumahan Harus Ditingkatkan

 

 

Industri kecil dinilai menjadi salah satu penopang majunya suatu daerah.  Mereka Perlu diberi bekal agar mampu merebut pangsa nasional maupun internasional

 

Ketua Asosiasi Pertekstilan Indonesia, Ade Sudrajat mengatakan pelatihan kepada industri lokal sangatlah penting. Tujuannya agar pelaku industri lokal bisa memperluas pangsa pasar dan memperoleh keutungan yang maksimal.

 

Bahkan, ada satu kampung diberi nama kampung hijab karena di sana memang khusus membuat hijab.

 

"Ini potensi cukup kuat namun segmen pasar mereka memang ada di menengah bawah. Tentu artinya bahan baku yg sangat kompetitif yang murah " kata Ade

 

 

Ade pun memiliki  strategi untuk meningkatkan industri lokal naik ke menengah atas. Salah satunya adalah membina pelaku industri lokal itu dari sisi desain, membuat pola yang baik dan bener serta cara menjahitnya.

 

"Bagaimana akses pasar mengenah atas yang dihubungkan dengan pasar online. Dengan online pendapatan jauh lebih tinggi dari sekarang. Namun mereka jg harus dibekali ilmu pengetahuan tentang handphone yang berfungsi sebagai IT nya mereka. Bagaimana cara masuk online, bagaimana menawarkan, bagaimana pembayaran dan sebagainya," tuturnya.

 

Dia melanjutkan, hal itu tentu pengetahuan yang sangat baru bagi mereka. Memang bukan pengetahuan yang agak rumit namun kompleks lantaran kadang mereka berkonsep untung rugi ingin terasa.

 

"Jadi tidak biasa dengan konsep untungnya diakumulasikan dalam kurung waktu misalnya 6 bulan sekali atau 1 tahun sekali karena keterbatasan modal dan sebagainya. Itu yang perlu sentuhan ini kompehensif pelatihan total dari a sampai z tentang bagaimana meng-upgrade diri," kata dia.

 

 

 
		
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